Board of Directors

 These people somehow thought this would be a good idea.
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Micah Fisher-Kirshner

President & Chairman

Micah is the Director of SEO & Content at Turn/River Capital for a set of portfolio companies. He’s been in the SEO field for 10 years having previously worked at Zendesk, Zazzle, and Become, as well as with smaller companies such as Balsam Brands and Red Bricks Media.

Andrew Shotland

Vice President

Andrew is the CEO of, a 12-year-old SEO consultancy. Previously he was GM of back when it was weird to see URLs on TV.

Season Hughes

Secretary & Event Chair

Season works in Technical SEO for Atlassian. She previously worked as Senior Taxonomy Manager for TripAdvisor and Taxonomist for Amazon.

Clint Borrill

Member at Large

Clint is the Senior SEO Manager at Balsam Brands, overseeing all aspects of SEO as it relates to a portfolio of ecommerce web stores including In his spare time you'll find Clint on his bike cycling somewhere on the Peninsula.

Jeff Chen

Member at Large

Jeff is currently an SEO PM at UpCounsel with past experience working in other B2B startups in Product Marketing and Enterprise Sales. He is a self-taught python programmer, web developer (, and helped design and develop

A.J. Kohn

Outreach Committee

AJ is Owner of Blind Five Year Old, a digital marketing firm specializing in search. He works with top web properties including Pinterest and Genius while also serving as an advisor to a number of VC-backed start-ups.

Holly Miller


Holly is a freelance digital strategist, SEO & content marketing consultant.  For the past 10+ years, Holly has led the strategy and implementation of various types of online marketing initiatives for brands and agencies in previous roles as an SEO consultant to in-house SEO team lead.

Mark Munroe

Member at Large

Mark is the founder & CEO of He has been doing SEO since meta keywords ruled and Alta Vista was a thing. Prior to starting SEORadar, Mark held in-house SEO roles for various companies, including Trulia,, EverydayHealth & SideStep.

Ulli Muenker


Ulli is the SEO Lead at McKesson, responsible for all enterprise SEO planning & strategy for McKesson’s sites. For the past 10+ years, Ulli has worked as In-House SEO for large international sites, such as The Wall Street Journal, Bloomberg, and Businessweek.

Ethan Smith

Member at Large

Ethan help companies grow their user base via organic acquisition, SEO, and converting users into loyal customers. He also speaks and writes about growth in publications such as VentureBeat and Market Watch.

Matt Storms

Member at Large

Head of SEO for He's got his own Knowledge Panel. What else is there to say?

Takeshi Young

Member at Large

Takeshi is the Web Marketing Manager at Optimizely. He has over 10 years of experience in SEO and Web marketing. He specializes in technical SEO, CRO and social media marketing and is passionate about salsa dancing.